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NESSEN
PROJECT TYPE
Branding
YEAR
2020
LOCATION
Suwon, South Korea
Nessen is a rebranding personal project for an existing vegan skin care company that has been created to treat and take care of sensitive skin types with high quality, handmade products. The company has been in business and growing for over 5 years, using the same brand visuals. However, considering current design trends and competition between increasing amount of new brands, rebranding is needed to modernize and reinvigorate.
I have created a new brand name and visual identity that accurately reflects the brands natural and health oriented character, and is aimed at helping to bring in new target audience and further expand on the market.